Dyson, distributed by Central Marketing Group (CMG), has been awarded at the Thailand Influencer Awards 2025

11 Nov 2025
3 MINS READ
Dyson, distributed by Central Marketing Group (CMG), has been awarded First Runner-Up in the “Best Consumer Gadgets Influencer Campaign” category at the Thailand Influencer Awards 2025.🏆

Dyson Airstrait campaign didn’t just launch a product, it created a phenomenon! Through the power of influencers at every level and a consistent content strategy, the campaign generated extraordinary results, sold out within just 2 weeks (3x faster than forecast) and ranking No.1 in first-day sales across SEA region.

This recognition highlights Dyson’s global leadership in innovation and reaffirms CMG’s commitment to elevating brands through powerful digital and influencer marketing strategies — turning awareness into real business impact.