I CARE Appreciation Day 2026

Central Marketing Group (CMG) under Central Retail was honored to participate in “ICARE Appreciation Day”, in collaboration with Central Group, to recognize and celebrate our ICARE Agents who play a vital role in fostering and amplifying a strong corporate culture across the organization and beyond. 🌱🌱

The ICARE framework continues to guide how we work and grow together, reflecting our shared values of

I = Innovation

C = Customer

A = Alliance

R = Relationship

E = Ethic.

These principles remain at the core of how we deliver impact as one unified organization.

As part of the program, participants engaged in a hands-on learning experience within a local community setting at Wat Chak Daeng. Through activities such as waste segregation and fabric dyeing workshops using recycled materials, the event provided valuable insights into sustainable practices and circular thinking. ♻️

From understanding the importance of responsible waste management to exploring how small, conscious actions can create meaningful environmental impact, the experience reinforced our collective commitment to driving sustainability forward in a tangible and lasting way.