Roberto Cavalli is synonymous with joy and optimism, with glamour and success, with luxury and beauty. His world is non-conformist and free, sensual and always seductive. Roberto Cavalli conceives fashion as a total experience. The style he proposes is not merely a way of dressing, but a way of being: a lifestyle. His is an intangible and highly aspirational dream.
The Roberto Cavalli imaginary mixes the respect for traditional craft with a firm will to experiment. The designer is world-known for his prints, which convey his love for nature and his unbridled creativity. But Roberto Cavalli is also unpredictable: his style changes constantly, in a never-ending quest for technical and artistic new solutions. His ability to understand, bring out and highlight the glamour hidden in every woman, is unparalleled.