A.P.C. open its first store in Bangkok at Central Embassy on the 2nd September 2014. A.P.C. have once again employed architect Laurent Deroo to design the space. A wooden island became the focal point of the project. It doubles as the cash and wrap desk as well as shelving for product. A raw, concrete floor in the Brutalist style is set against aluminium panels which surround the store and also act as hanging rails. The materials used reflect the surrounding urban landscape of Bangkok. The store will house the full A.P.C. men’s and women’s collections as well as jeans accessories and collaborations.